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Who we are

We’re not a creative agency

We are an engineering-led growth firm. While others focus on “brand vibes” and “engagement,” we focus on data architecture, automation and net profit. We believe the future of marketing is code.


The moment everything shifted

GRIVITY started as a generalist marketing agency in 2020. We ran ads, posted on social media and built standard websites. But we kept noticing the same pattern.

The problem
Clients didn’t just need more leads; they needed better systems to handle them. They were buried in admin work that software should be doing, missing calls and using spreadsheets that crashed.
The shift
We realised our background in software development was the missing link. We stopped selling hours and started building engines — and today, we engineer the infrastructure that turns marketing spend into compounding business growth.

Culture

Precision over persuasion

Six principles that define how we think, build and deliver.

  • Code first

    If a task keeps coming back, we automate it. Manual work that repeats is a system waiting to be built.

  • Radical transparency

    You own your data, your accounts and your code. We never hide performance metrics, even when they are bad.

  • Tech agnostic

    We don’t push tools because we get a commission. We use whatever stack solves the problem best — Node.js, Python or anything else.

  • Melbourne-based, Australia-wide

    We’re based in Melbourne and work with established businesses across Australia. Great engineering travels — your location is never a constraint.

  • Profit over vanity

    Every system we build is measured against one question: Did it grow your revenue?

  • Always learning

    The tools change every week. Learning them is part of the job, not something we fit in around it.


Meet our founder

Gurdeep Saroa, founder of GRIVITY.

Gurdeep Saroa

Founder & full-stack engineer

Gurdeep spent years as a software developer before moving into digital marketing. That combination is what GRIVITY is built on.

Most agencies hire marketers who learn tools. We’re engineers who understand systems — so when we work on your business, we’re not just running campaigns; we’re building the infrastructure that lets them compound.

Gurdeep leads every engagement. No account managers and no handoffs: senior thinking on your growth problems from the first conversation.

Partner with us

You’ve found your technical partner.

We don’t just take orders. We collaborate closely to engineer the systems that grow your revenue — and you’ll work directly with the founder from day one.

Request a growth audit
03 8400 0026contact@grivity.com.auMelbourne, Australia